Entries by Gene Hammett

010 Kevin Rogers | The #1 Way You are Screwing Up Your ‘About’ Page – And How to Fix It in 60 Seconds!

Kevin Rogers is the man…the man with a gift to tell a story, make you laugh and help you tell others what you do.  In today’s episode, we will discuss humor in business, the value of giving away your stuff for free and Kevin’s new book “The 60-Second Sales Hook”.  Speaking of hooks…what is your […]

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009 Jessica Rhodes | From a General Virtual Assistant to Mastering a Niche in Podcasting – Jessica’s Journey to Solving a Specific Problem

Jessica Rhodes started her Virtual Assistant (VA) services to entrepreneurs by offering all the different services business owners wanted. She was pulled in many directions, and knew that business would be better when she found her niche. She engaged a business coach to help her focus her business and she make a very strong decision […]

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008 Megha Rodriguez | Learn How to Be IN the Conversation with Your Ideal Client

Megha has finally found her profitable niche for her business, but it was not always the case.  Being the jack of all trades (taking any client that came along) stressed her out so she decide to find your target audience.  They key is being INSIDE the conversation with her ideal client so her marketing is […]

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007 Jason Silverman | Web Design Firm Proves the Power of the Niche – More Impact and Better Value

Jason blows me away in this interview by sharing his approach to building his business. Jason clearly believes in niching and lives it with each of his businesses. Most web design firms or agencies tend to approach the business with an “I can do it all” mindset, but specializing in one niche can be powerful […]

Listen to the Episode Below (00:36:25)

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006 Jason Swenk | From Zero Subscribers to a Six Figure Business in 3 Months

In this episode of the Leaders in the Trenches Podcast, I’m pumped to welcome a great friend of mine, Jason Swenk to the show! We are going to explore the journey he had in creating his six figure consulting business in about 3 months (that’s on-the-side to his full-time job). Well…actually he started before that […]

Listen to the Episode Below (00:35:26)

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005 Kimanzi Constable | Facing his Fears of Limiting His Business-Now Kimanzi has a Real Impact Business

Kimanzi Constable started out with a ton of success by selling 80,000 books using social media and transforming his own life in the process. To get there, he began with a wide and broad approach, but quickly realized he had to narrow and be specific to create a powerful business that really makes an impact […]

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004 Rick Mulready | The Dangers of Being the Jack of All Trades and the Master of None and What to Do About It?

Rick Mulready interviews Fortune 500 social media managers to find out how small business can better use social media. Rick’s tool of choice is Facebook. We discuss how Facebook offers a way to connect with your ideal customer using many different features available to advertisers, even if you don’t use Facebook, the value gathered from […]

Listen to the Episode Below (00:41:13)

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003 Deanna Maio | Why is it easy to see someone else’s profitable niche, but hard to see your own?

Today we talk with Deanna Maio who has recently gone through a re-branding experience for her business, Delegated to Done. We discuss the importance of finding the “profitable niche” as well as how difficult that can be without the help of someone to support you and challenge your thinking. The name for the episode says […]

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002 Jim Palmer | Struggled While “in the trenches” but Focused His Business and Found Success…and Finally a Vacation

Jim’s story is unique in all the specific twist and turns, but the principles are similar across all business owners that have pulled themselves “out of the trenches”.  From the days of his first newsletter in 1981 to now where Jim is a successful author, coach and entrepreneur.  Jim’s key strategy was to really focus […]

Listen to the Episode Below (00:37:59)

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001 Dave Kerpen | Truly Likeable: The Power of Saying NO to Achieve Success

Dave Kerpen from Likeable Media and Likeable Local is our guest today.  Dave has achieved success in business (like Inc 500 List and the NY Best Selling Author List), but to get here he had to say NO to clients that were not in alignment with where he wanted to take his company. Dave launched […]

Listen to the Episode Below (00:33:20)

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