058 Ben Kruger | How To Become An Authority In Any Industry

Ben KrugerYou probably have heard the words in this title before and maybe you have even said the words before “I know what to do, but I am just NOT doing it”. Don’t take my word for it, my guest today is Ben Krueger and I’m going to let him tell you why this is happening.

Ben started a business called Authority Engine to help small businesses leverage the power of podcasting. And Ben shares his own personal journey to understand what has held him back and now what is pushing him forward. Listen for the moment when Ben shares his excitement for the work he does and how that has made all the difference. Also the practical and actionable tip today is awesome so check it out here!

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057 Sharon Lechter | Every Business Owner Goes Through This Struggle

Sharon LechterEverybody who has ever started a business has struggled with THIS one thing.  Even today’s guest, Sharon Lechter who has started multiple businesses as well as authored over 20 books ranging from children’s books to financial literacy (including being one of the co-authors of “Rich Dad, Poor Dad”, with Robert Kiyosaki), struggles with this one thing.

Listen in to hear Sharon talk about assets for business owners, but also that major period of struggle that every business must address.  Make sure you listen to the end of the interview for more about how to address the struggle with Sharon’s practical and actionable tip of the episode.

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056 Josh Turner | Building Relationships with Linkedin

Josh TurnerHow are you using Linkedin? Today we talk about ways that you can increase your effectiveness with this social platform to get more quality leads for your business (and some mistakes to avoid too).

Josh Turner started a company called LinkedSelling to help business owners harness the power of Linkedin. Josh shares tons of practical and actionable today, but we also talk about how he saw this opportunity and got started creating a business around Linkedin. Join us for this conversation so that you can use Linkedin to build relationships with those people that can build your business.

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055 Gene Hammett | Get More Done In Less Time

055-Gene-Hammett-LITT-bwTime is our most valuable resource. You can make more money, but you can’t make more time. Discover the enemies to being productive and why “I D.I.D. I.T” is so important to getting more done. This episode is full of facts and insights plus some helpful tools and a practical exercise.

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054 Joleene Moody| Finding Speaking Gigs, It is That Easy

Joleene MoodyHave you ever thought of taking the stage to share your insights and wisdom? Have you ever thought, “I want to talk to a group of people that can use what I know?” Have you stopped yourself because you don’t know how to take the next steps?

Well, now it is time to discover what Joleene Moody has uncovered for you. Joleene helps business owners find speaking gigs, craft their messages, and get new clients from the speeches. She has been doing this for women (and men) as the center of her business for years…listen to the episode to gather powerful tips to find your next speaking gig.

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053 Gene Wright | Crowd Funding to Scale Up Your Business

Gene WrightWhat happens after bootstrapping your business to doing pretty good. Well for many of you, you need to raise money to reach a new market, add new people, or innovate further. Traditional sources are tight, really tight with money these days even for the best run companies. Enter, my friend, Gene Wright who is working with growth oriented companies to determine all the options to getting money to grow. Gene shares the important factors in getting crowd funding…listen in to this episode even if you only need it some day so that you can be informed.

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052 Matthew May | Niche, Niche, Niche – the Journey of The Tech CPA

Matthew MaySo many of the episodes on this show talk about the power of the niche. You might resist it now, but listen in to Matthew May share his journey of specializing his CPA powers on clients in the field of technology and let me know why it does not work for you.

Matthew’s path took a few years, but he knew getting that one anchor client in technology would lead to more value in his work as well as higher profits. Listen for the opportunities that Matthew has now because of his niche.

Seriously, this conversation is as valuable as it comes when deciding who you serve in your business and spans across all types of business. Just think about this, the typical CPA does not focus on any given industry and hence does not grow the way Matthew talks about in this episode. It is unfrocking believable!

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051 Ryan Daniel Moran | Be Very Intentional about Your Lifestyle Design

Ryan MoranTons of business owners get it all wrong. They search for ideas about businesses and analyze business models. At the end of all this research, they usually get what they are looking for…but end up regretting it in the long run.

Ryan Daniel Moran discovered it is best to think of the lifestyle that you want and search for opportunities that “fit” that lifestyle. Ryan discusses how he approaches lifestyle design and how to avoid the trap that so many entrepreneurs fall into with out even thinking about it.

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050 Katie Krimitsos |Marketing is Really About Creating A Community

Katie KrimitsosEvery business aims to get more customers (which is VERY important to keep the lights on) and most businesses seek to create raving fans. However, marketing in this new economy is actually about creating a “community” for ideal clients.

This episode is about community and we talk with Katie Krimitsos about her journey to create communities around her business. Katie has been working for over seven years on her community for entrepreneurs and now is doing it again with her podcast.

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049 Phil McGrath | 3 Principles to Content Strategy Success

Phil McGrathContent Marketing is all the rage in marketing today.  It’s the strategy of creating valuable content that positions you as the authority in your market.

Phil McGrath has built a business based on his passion for the idea of writing valuable content for people that crave it.  Phil has been passionate about this topic for years and decided to fill a gap in the market to create valuable content for his audience.  This journey started with a simple document and a passion for English premier league football (aka soccer) and now has him creating live radio segments for huge brands in his market.  Discover the 3 principles of content marketing with our guest, Phil McGrath.

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